How to make money from my mobile app?
Tuesday, 24 December 2019
It’s obvious that technology is evolving alongside us over time at a significant pace, affecting all aspects of our everyday life. One of the many sectors that were able to grow substantially is mobile app development.
To create a mobile app is simply not enough anymore, you also need to gain all the necessary resources that will allow you to maintain and support your app live in the application store of your choice. One possible solution to the specific puzzle is to implement various monetization tactics that would allow both the sustainability and profitability of your mobile app. Of course, making money is a long and complex process but you don’t have to strive for it by yourself.
Which are the ways to gain money from my app?
Looksomething will help you to succeed in that by offering you different ways to generate revenue through your mobile app with efficiency. Below, you can learn possible methods and choose the ones that better fit your needs.
- Google Admob
It’s one of the most popular monetization platforms for mobile apps. AdMob allows you to earn money by displaying video or image advertisements related to your app users. There are two ad types you can show. The first one is the banner ad, which is an image that appears at the bottom of the screen for as long as the app is in function and the second one is the interstitial ad, which is displayed in full-screen once the app launches. According to Google, more than 1 million apps use Google AdMob to generate a reliable revenue stream, with more than $1 billion already paid to developers. Looksomething offers the AdMob Addon, which is an extra feature that is available on Enterprise and Network plans that will help you to make your mobile app profitable.
It’s necessary to harmonize the use of ads with their utility. You can promote to your audience events or offers and advertise products. Two of the most important metrics for the success of an ad are the “Click-through rate” and the number of “Impressions”. Specifically, ads are tailored to audience interests by encouraging more click-through rates and higher impressions. But let us take a closer look at them:
- Click-through rate - CTR
Click-through rate (CTR) is the number of users who click on a specific banner ad to the amount of the whole users who view the page where this ad is placed. Usually, it defines the quality of your commercials. Moreover, CTR can be used to recognize ads that are performing less well than expected to pause or replace them and identify quality ones so that you can keep displaying them.
Sometimes they called a view or an ad view, mentioning the point in which an ad is viewed once by a visitor or showed once on a web page. The number of impressions of a specific advertisement is determined by the number of times the particular page is located and loaded.
- Push Notifications
A mobile app push notification strategy is essential for automating and growing your business revenue. Push notifications are messages that pop up on any mobile device and urge its user to act. They are created and sent easily at any time like an email or an SMS but for sure they’re more user-friendly compared to them. Looksomething.com offers that feature for all mobile business apps to attract the attention of your users by keeping them updated and motivate them to come back. Additional, you can effectively maximize your profit by using them while also assuring that your customers continue to enjoy your app unobtrusively.
- Become a reseller
Ever thought of starting your own mobile app business? Now you can become a reseller for the white label mobile apps of Looksomething. Our reseller plan gives you the ability to sell all our solutions and entitles you to a 25% discount, only for a 199€ one-time fee. After all the indispensable information that is provided from your account manager, you will acquire your Developer Account and start selling excellence digital solutions while we create an ios app, an Android app or a Windows app for your customers.
As you realized, creating an app just to look trendy can’t be an intelligent business decision. That’s why you have to select the best monetization methods according to your business requirements and your expectations for user engagement! Take advantage of these strategies and make a sustainable income out of iOS, Windows & Android app development.